Miss Wit is proud to be working with ContinentaL® and The EarthPositve ™ Brands More and More, our New and Specified Designs will be Printed on Bamboo Fiber, Organic Cotton, Wind Energy Produced and various other earth and People Friendly Tees.

Naturally sustainable rayon made from BAMBOO  – fabric woven from bamboo yarn is light, almost translucent, and softer than cotton. It has a natural quality that feels like silk, but has the advantage of being machine-washable. This natural fibre is hypoallergenic, absorbent, and fast drying. It is naturally anti-bacterial and will not hold odour. Like other natural fibres, it allows the body to breathe as the fabric absorbs the perspiration away from the body. It also is the most sustainable of the natural fibres. It is fast-growing – the type of bamboo used for making fabric, commonly known as Moso, can reach a mature height of 75 feet in just 45 to 60 days. It regenerates naturally through an extensive root system that sends out an average of four to six new shoots per year and can be harvested repeatedly.

Because of its natural antibacterial properties, it needs no pesticides. This fabric is cooling in summer, warm in winter, and environmentally friendly all year round. Combined with 30% ORGANIC cotton, these tees are softer than ever, have a beautiful drape. Available in ladies and unisex cuts.

ENVIRONMENTAL: Continental is OEKO-TEX 100 STANDARD certified, which guarantees the safety of our textiles and dyestuffs to human health and also means we take care in adopting environmentally friendly production methods across all our brands. The Oeko-Tex 100 Standard addresses the Human Ecology component of textile products. It evaluates and screens for any harmful substances present within processed textiles intended to come into contact with consumers.

ETHICAL: In order to underline this and to promote these practices world wide, Continental has become a member of the FAIR WEAR FOUNDATION. The FWF exists to promote fair labour conditions in the garment industry world wide; this means that Continental has undersigned FWF’s Code of Labour practices, and thereby the company has committed itself to monitor the factories of its suppliers, and the Fair Wear Foundation verifies that the Code of Labour Practices is actually implemented and respected at the factories. Leading international producers in the field of fashion have also joined FWF.

EarthPositive ™

Organic and ethically made, but crucially, manufactured solely using sustainable energy generated from wind and solar power, EarthPositive ™ is a practical and immediate solution for business and fashion to face their biggest challenge and take.